Personalize offers and marketing-sales activities based on precise analysis and prediction of customer behaviour
Customer Intelligence
Increase the value of your customer base
We help companies understand customer behavior and needs
Comprehensive solutions in Customer Intelligence
Customer segmentation
- Grouping customers with similar profiles and behavior based on various characteristics (e.g., demographic or behavioral data)
- Automatic identification of characteristic customer groups and their representative profiles
Product recommendations
- Creating a user profile based on their previous purchases and viewed products
- Automated presentation of personalized recommendations to customers
Anti-churn actions
- Identifying customers with a high probability of canceling services
- Automating retention actions (e.g., sending promotional offers, notifications about new services)
Personalize customer experiences with us
Customer profile and potential analysis based on freely available data at your fingertips
Interactions with the company
Communication channels used, customer service history, opinions, reviews, and complaints
Device
System, browser, cookie, installed applications, number of contacts
Network and connection
IP address, ISP reputation, use of VPN / TOR
Email and phone
Domain type and reputation, number operator, contract type, presence in data leaks
Demographics
Age, gender, location, marital status, estimated income
Behaviour
Viewed products, selected filters, interactions with the website or app
Preferences and shopping habits
Transaction history, value, frequency, and type of purchased products
Social media
Owned accounts, online activity, published content and information
Personalized experiences enhance customer satisfaction and positively impact their relationship with the brand
Effective marketing & sales
Personalized offers and ads lower customer acquisition costs and increase their value
Lower churn
Anti-churn modelling and retention actions effectively reduce customer drop-off rates
Increased customer loyalty
A deeper understanding of customers delivers measurable business benefits
Trusted by 50+ leading financial institutions, telecommunications, e-commerce, and logistics companies
Collaboration with Algolytics has allowed us to focus on what is crucial for us – developing our financial products. Algolytics technology has provided us with tools for quick and accurate risk assessment of our clients, enabling us to significantly increase our operational efficiency and deliver value to our clients faster.
SERGII DEMCHUK
CEO, Novalend
