The key to success for many companies is an individualized customer approach and a well established customer relationship.
Choose Algoline – Customer Intelligence if you want to:
Offer fully bespoke solutions for your clients
Increase your cross-selling
Reduce customer loss
Use social networks for customer research
Correct incomplete client data
Algoline – Customer Intelligence Examples
|Segmentation and customer profiling
|We are currently modifying our offer and we want to optimize, in order to meet the needs of various clients.
|Segmentation is based on grouping together clients who have similar profiles and behaviors based on various characteristics e.g. demographics or behavioral data.
|Churn analysis (risk of customer loss)
|We want to determine profile of clients, which will resign from our services in order to undertake retention actions.
|Analysis estimates the probability in, which a given client will resign at a given moment from our services and/or choose a competitive offer.
Lower the cost of reaching clients!
Benefits of implementation
- You will increase effectiveness of your marketing campaigns and lower their cost
- You will have the ability to forecast on the basis of reliable prediction models
- You will increase your sales in high-return sectors
- You will systematically gather information about your clients
- You will increase the loyalty and satisfaction of your clients, while reducing the possibility of a client transitioning to the competition
- You will apply an adequate pricing and promotion policy
For over 15 years we have been helping our Clients to:
- Broaden their customer base
- Adjust the price to customers’ risk
- Increase the effectiveness of recommendations
- Decrease the churn rate
- Increase conversions of CRM campaigns
- Improve quality of databases
- Limit fraud