Algoline – SBM

Stream Based Modeling (SBM) is a completely new approach to Predictive Analytics. We apply Machine Learning for real-time decisioning – see how it works:

Partner

Partner

Digital Marketing Platform (DMP + AdServer + Digital Media Agency + Performance marketing)
Challenge

Challenge

Increasing financial effectiveness of campaigns in CPC model
How we optimize Programmatic Buying

Applications in the Programmatic area

Agencies (access to technology)

Agencies (access to technology)

Agencies may use the system to optimize the price of the single click for their clients. The purpose of the system is to achieve the highest campaign CTR with a fixed CPM.
Publisher

Publisher

Publisher may use the system to increase CPM rate in CPC campaigns to the level which meets the expectations.
Publishers’ clients

Publishers’ clients

Clients may use the system to make the private deal with the publisher in which the client is obligated to buy a campaign in CPM model for a fixed price provided that the client will choose page views on his own. As a result, CTR optimization the price of purchase of a click is profitable for the client.

Multiple applications in diverse business areas, especially in digital.

Other possible implementations

Other possible implementations

Interested? Contact us!





Read Privacy Policy

Read Information Policy

to send marketing information


Pin It on Pinterest