We offer solutions aimed at predicting sales and stock levels, customer shopping behavior and other factors which are crucial for effective operations of companies from Retail/FMCG/e-commerce sectors.
Our offer includes:
- predicting product sales (regular and promotional sales),
- predicting products prices,
- predicting stock levels and implementation of the system for automatic demand-stock forecasting,
- customers relationship management covering: segmentation, Cross/Up selling, customer profiling, planning and execution of marketing campaigns, Conjoint analyses, product profitability analyses, churn analysis, Customer Lifetime Value analysis, etc.,
- personalization of offers sent to customers and the implementation of recommendation system for automatic selection of products/services corresponding to the customers needs,
- data analytics for loyalty programs, covering, eg.: estimating the value generated by the program, profiling customers, anticipating what prizes will be interested for clients etc.,
- Fraud Detection,
- cleaning customers’ address data, validation of such information as companies’ names, names/surnames, telephone numbers, postal codes etc.,
- deployment of a software for data quality management,
- geocoding, enriching customers data with information describing the area in which they reside (eg . the type of building, number of units in the building, purchasing potential).